Original content creation + social media management
Goals: organic growth, high-engagement, attract new customers
I am responsible for the brand's Instagram content creation and social media management including: all in-feed posts (photos, infographics, videos) and engagement. I produce in-house video content (Instagram Reels), schedule monthly photoshoots, strategy sessions, and manage content calendar.
Key: In 30 days, accounts reached by +283% and content interactions by +91%
I am responsible for the brand's Instagram and Facebook including: layout, stories, copywriting, and all incoming and outgoing correspondences. I am also responsible for brand partnerships and Instagram ads for promotion. I have found and worked with event organizers, bloggers, influencers, photographers and models to produce all the social content.
Key: Created 90+ pieces of original content, obtained dozens of paying clients through social media (in-bound), grew loyal Instagram following
snack diaries (Youtube)
I am responsible for Snack Diaries' Youtube channel: producing and uploading content, creating copy and tags, and all incoming and outgoing correspondences.
Key: 90+ subscribers, Video views ranging from 300 to 24K